Making it our business to help you work smarter. That's the brilliance of Briteskies. 

How Digital Marketing
for eCommerce
Drives Traffic,
Improves Conversions,
and Increases Revenue

Contact us to get started
demonstrate digital marketing tactics that impact ecommerce growth

Don’t leave your revenue growth to chance—start your eCommerce Digital Marketing Assessment today and up your conversion game!

Learn more about eCommerce solutions that include creative,
functional, and technical tactics to increase product visibility.
Traffic
Conversions
AOV
Customer Lifetime Value
ecommerce marketing audit list

Marketing Audit

A comprehensive eCommerce marketing audit can enhance customer experiences, increase visibility, and ultimately grow your online revenue. 

  • Competitor Analysis (Overview)
    • See how you stack up against your top competitors in the following areas: messaging/value proposition, key product area comparisons (content & price), digital marketing strategy & brand visibility, sales tactics & channels, customer experience & engagement (ratings & reviews)
  • Content and SEO Review
    • Perform a content gap analysis and identify opportunities to optimize existing content to boost organic traffic and find opportunities for A/B testing.
  • Email Marketing
    • Analyze open rates, click-through rates, and conversion rates. Review the use of personalization, list segmentation, automation, and email template design. 
  • Social Media 
    • Audit social media profiles for brand consistency, engagement effectiveness, and performance across platforms
  • User Experience
    • Evaluate site design to identify friction points in the buyer's journey, such as complicated navigation, slow load times, or poor mobile responsiveness.
ecommerce technical audit

Technical Audit

A technical audit ensures that all aspects of your website are developed for maximum efficiency and user satisfaction. Enabling you to stay competitive, secure, and ready for growth.

  • Website Performance 
    • Review site speed, responsiveness, and security protocols
  • Technical SEO  
    • Identify crawl errors, XML sitemap, robots.txt configuration, and more
  • Checkout Process 
    • Find opportunities to simplify the checkout process and reduce friction when purchasing items
  • Google Analytics Reporting and Conversion Tracking Verification
    • Confirm events are properly configured to capture key metrics
    • Provide an Audit Report to confirm that the data being used for business decisions are reliable based on the latest recommendations by Google Analytics 

How often are you reviewing your Digital Marketing Plan?

A successful eCommerce growth plan requires:

  • constantly reviewing where you are
  • identifying where you want to go
  • mapping how you are going to get there

Having a proven process in place to accomplish these tasks is half the battle. We work with your team to identify those opportunities that can have the greatest impact and then can assist in implementing program changes as needed.

Please reach out to us to learn how our digital marketing services for eCommerce will help you reach your business goals.

While we recommend for best results clients perform a comprehensive digital eCommerce assessment, technical and marketing audits can be done individually.

Ready to increase your online revenue?

Learn more about revenue streams you may be overlooking.

 

Why choose Briteskies

From website redesign, eCommerce implementations, and site optimization to ERP system upgrades and integrations, our team has the creative, functional, and technical experience to help you create smarter eCommerce solutions.

  • Adobe Certified Partner
  • Adobe Commerce Specialization
  • Hubspot Partner
  • IBM i Partner
  • JD Edwards Partner

TRUST. RELATIONSHIPS. COMMERCE.
Crafting innovative solutions and solving complex commerce challenges